Robert Half International Digital Marketing Specialist in Portland, Oregon

SEO/SEM SPECIALIST The Creative Group is working with real estate investment and development company that is looking for a motivated SEO/SEM Specialist. Based in Portland, the SEO/SEM Specialist will: ? Develop, execute, and monitor effective online marketing campaigns, specifically using search engines as the delivery vehicle for obtaining targeted leads and acquisitions ? Develop and implement online search engine marketing strategies to achieve client goals ? Advocate and work with common social media platforms ? Perform accurate and in-depth quantitative analyses of marketing campaigns ? Analyze web metrics and analytics and create a strategy from that analysis ? Review and analyze client sites for areas that need to be improved, changed, created, etc. and prepare detailed SEO/PPC/SEM strategy reports ? Responsible for creating some original content for client sites, optimize the content and use semantic markup to increase rankings and click through rate. Qualifications: ? 4 years online marketing experience, including campaign development, performance analyses, and search marketing experience, with at least 1+ years of experience driving campaigns ? Preferred direct experience in search engine marketing ? In-depth knowledge of Microsoft Office applications (Word, Excel, PowerPoint, Outlook and Access), and aptitude to quickly learn new tools ? Strong technical aptitude, including some ability to understand basic website programming language (HTML) ? Excellent interpersonal skills, including extremely strong written and verbal communication skills ? Exceptional problem-resolution skills, including the ability to think creatively in the development of ideas/solutions that will contribute value in a dynamic, client-centered environment ? Ability to work well independently, self-starter Requirements: ? Google Ads / Google Analytics certified and/or Bing ads ? Personal computer This is a full-time, contract to hire, remote opportunity. Contact us today to take advantage of this great opportunity!

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Req ID: 03600-0010596920

Functional Role: Mktg/Comm Specialist

Country: USA

State: OR

City: Portland

Postal Code: 97214

Compensation: DOE

Requirements: PPC - Pay Per Click, Google AdWords, Google Analytics, Social Media, HTML - HyperText Markup Language