Travelers Senior Marketing Business Intelligence and Analytics Consultant in Salem, Oregon
Taking care of our customers, our communities and each other. That’s the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 160 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it.
Analytics & Research
Job Description Summary
This position applies data and analytics to drive effective marketing outcomes for the Personal Insurance Direct Markets’ business. This includes (i) leveraging internal and external information to identify quantifiable and actionable opportunities for the marketing team; (ii) monitoring and analyzing relevant data and trends; and (iii) communicating insights and results to business partners.
Primary Job Duties & Responsibilities
Uses analytics to explain business results, monitor business strategies and identify actionable opportunities for Digital Marketing (Paid Search, Display, Lead Generation, Email, Price Comparison Websites) and Direct Mail
Uses data visualization and storytelling skills to effectively communicate insights and influence decision/outcomes
With some direction, leverages industry best practices, market data and technology trends to identify business opportunities
Provides information that can influence business strategy and help prioritize marketing & technology investments based on expected business value
Collaborates with PI IT, PI Data Management, PI Data Engineering, PI Data Science, & other PI analytic teams to ensure correct data is persisted for business critical analysis
Manipulates raw data and works towards the ultimate design required to meet business requests
Supports Campaign Management pre/post launch analysis to ensure go to market campaigns are properly configured across internal & external systems
Interprets data to recognize patterns and analyze trends
Supports the analysis of the health of the Direct to Consumer online quoting platform
Completes reasonability and validation tests with direction
Supports Proofs of Concept to inform business strategies
Monitors performance indicators and identifies possible improvements
Supports assessment of the financial impact of recommendations
Effectively works with cross functional teams on various business initiatives as assigned
- Two years of business analytics experience required.
Education, Work Experience, & Knowledge
Bachelor’s degree in STEM (Science, Technology, Engineering, Mathematics) preferred.
3+ years of analytics or related experience preferred.
3+ years working successfully with Microsoft office products or similar products preferred.
Exposure and working knowledge of tools such as SAS, R, SQL preferred.
General knowledge of analytic concepts preferred.
Experience with Descriptive Analytic practices and processes preferred.
Working business knowledge preferred.
Developing knowledge of insurance products/concepts preferred.
Experience working on teams preferred.
General knowledge of the main features of the collection of data and the relationship of data.
Job Specific Technical Skills & Competencies
General understanding of the business functions of businesses supported.
Demonstrated intermediate analytic and diagnostic skills.
Demonstrated intermediate interpersonal skills.
Demonstrated intermediate communication skills.
Intermediate ability to work independently and as part of a team.
Intermediate project management skills.
General understanding of the business functions, processes, and overall business strategies.
Intermediate ability to see tasks to completion.
Intermediate Computer Skills in Excel and basic skills in database programming language and/or related applications.
Intermediate problem solving and decision making skills.
Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences.
If you have questions regarding the physical requirements of this role, please send us an email so we may assist you.
Travelers reserves the right to fill this position at a level above or below the level included in this posting.
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